Our Story

 Hey there!

I'm Michelle Heinsimer - mama to two delightful little girls, owner of The Graceful Goose and eternal optimist.


I'm writing this note to you on March 30th, 2020, and I don't know about you, but for me, these last few weeks have been a doozy - filled with enough fear and uncertainty to make me wonder where I put my "positive pants" and whether I'd ever find them again.

Maybe you've been in that boat, too?

For me, one of the biggest challenges has been not knowing how to HELP during this crisis.

Growing up Florida, when there's a hurricane, you gather supplies, you help neighbors chop down fallen branches and mend fences. There are things to DO that feel productive and helpful.

But if you're not a medical professional or a seamstress who can help sew masks, what can you do (besides staying home ;) )?

It took me a little while but I finally figured it out.

In the US alone roughly 11 million children get the majority of their meals during the school day - food is hard to come by when they get home.

So imagine what life must be like for so many of them right now. Schools shut down so no breakfast or lunch (and in some cases dinner.)

Parents out of work due to business closures or struggling to find enough odd jobs to make ends meet. And lots of hungry tummies wondering when things will get better.

If you haven't heard of them before, Blessings in a Backpack has been working in the US for years to help bridge the gap for these kids on weekends when school is in session. They provide backpacks full of food to make sure the kids they support know where their next meal is coming from.

During the current pandemic, the work they do is even more important.

I launched Live Kindly Co on March 24th, 2020 to raise enough money to help fill 5,000 backpacks for kids in the US who are out of school and desperately hungry.

10% of every purchase goes directly to Blessings in a Backpack to help feed hungry kids across the US.


Together we can spread kindness and help put an end to childhood hunger.


Will you join me?

Shop Now




 fitted t shirts for women


P.S. you can learn more about Blessings in a Backpack and the great work they do here.